27 February, 2021

To Stitch ’em A Forked Tongue

Battling a many-voices-no-impact jinx, the Congress regroups its top communicators. Will it work?

The Party View
The Congress panel on the job, taking on GST
Photograph by Getty Images
To Stitch ’em A Forked Tongue
outlookindia.com
2017-07-22T10:27:25+05:30

An indefensible Congress tries to defend itself by blaming the media for being biased against it, but wears blinkers when it comes to its own repeated public relations blunders. In a party plagued with divergent views, the absence of consistency is the only constant. How, then, would party vice-president Rahul Gandhi—the to-be president, going by long-time speculation in party circles, with D-Day now expected to arrive by Dec­ember—take on the ruling BJP, which is rapidly spreading its wings from west to east and north to south?

To take on the BJP’s growing might with collective responsibility, putting things in the correct perspective and avoiding self-goals, Congress president Sonia Gandhi has set up a structured communication strategy group comprising party leaders of the two Houses—Mallikarjun Kharge and Ghu­lam Nabi Azad—and former cabinet min­isters Anand Sharma, P. Chi­d­ambaram, Mani Shankar Aiyar and Jairam Ramesh, besides Lok Sabha MPs Jyotiraditya Scindia and Sushmita Dev. Party research head and MP Rajeev Gowda...

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