03 December, 2020

Surf's Up

The chips are down for ISPs as they scramble for marketshare. And a shakeout looks inevitable.

Surf's Up

Jump on the bandwagon now or it may be too late to even consider it as an option. The days of call dropping, stealing of passwords, very slow connectivity, e-mail address as long as a mile—all these characteristic features of the Internet scenario dominated by the Videsh Sanchar Nigam Ltd (V S N L) is ready for change. And for once, it is not just the privileged in the big cities who will harness the benefits of the Internet.

Everything seems to be showing signs of falling in place: a policy from the government that gives a big push to the information technology sector, rapidly falling prices of home computers, Internet service providers (ISPs) rolling out their services, improved availability of telephones with private basic services beginning to spread. The dominant ISP in the country, the public sector VSNL is being given a run for its money. Most importantly, V S N L is also pulling up its socks. What’s more, its effort is already showing.

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