20 October, 2020

Reaching The Roof

There’s a cloud over middle-class dreams of affordable homes

Apoorva Salkade
Reaching The Roof

Unaffordable Housing?

  • Around 15% price escalation in last six months hitting demand for affordable housing projects
  • Low appetite for risk, commute distance or drawbacks in infrastructure is holding back buyers
  • Perceptions of affordable housing differs across cities and income groups
  • Price is a starting  point, but most consumers are also seeking quality and infrastructure


It has staved off the worst effects of the slowdown and spawned over 450 projects across the country from some of India’s leading property developers. But even before the boom in affordable housing fructifies, worrying questions are being raised about the viability of demand for one- or two-room apartments at a reasonable price—Rs 5 lakh to Rs 30 lakh. Simply put, at a time when credit is easily available, consumer interest seems to be flagging. Is the trend for affordable housing in...



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