Some time after the IPL spot-fixing case was at its messy nadir in 2014, casting a dark shadow over the sport itself and denting the image of the BCCI, Vidarbha Cricket Association president Prakash Dixit was having a meal with friends at a club in Nagpur. The giant-sized TV was beaming a cricket match. One of Dixit’s friends called out to change the channel to the one showing the Pro-Kabaddi League (PKL) live. “We were in CP Club, and a friend said, let’s switch from cricket to kabaddi, which was more thrilling and enjoyable,” recalls Dixit. It was a rare instance of a die-hard cricket fan swapping allegiance.
The incident illustrates how many fans have started seeing beyond cricket as their first-choice and openly embraced kabaddi after the advent of PKL in 2014. And why won’t they? The tension that grips the viewer when a fleet-footed raider darts into the competing team’s area, teasingly hovering like a bee, arms appraisingly outstretched for a touch, is palpable. Likewise, one is on the edge as the...

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