What is the central concept of Kay Sera Sera?
After the angry young man, NRI romance was the norm. The formula isn't working. It's time for a different kind of cinema where the star is irrelevant.
A new kind of cinema?
Purely idea-oriented. For example, the four films we are working on are about encounter cops, a child lost in a forest, a small-towner making a movie and a suspense thriller. We'll source fresh talent and use ingenious promos to pull the crowds in.
Will all of them be released this year?
Three will be released.
What's the average budget for these films?
Say between Rs 5-8 crore.
High budget, isn't it?
I want to clarify this. Just because they are concept-based, it doesn't mean we're making low-budget films. We believe in the idea, so we are putting money into it.
What are the sources of funding?
The details haven't been worked out yet. As I see it, NRIs and international banks will play a major role.
What's your stake in Kay Sera Sera?
It will change from...