14 June, 2021

‘Our Women Entrepreneurs Offer The Biggest Challenge’

The NID-trained designer works on crafting user experiences on mobile phones.

‘Our Women Entrepreneurs Offer The Biggest Challenge’
outlookindia.com
-0001-11-30T00:00:00+05:53

Mumbai-born Priya Prakash remembers designing her own games and toys as a child. Now, the NID-trained designer works on crafting user experiences on mobile phones. She has led product design teams at BBC and Nokia, and holds patents for iPlayer and Nokia Asha. Based out of London, Priya now runs Design for Social Change (D4SC) that is working on community operating systems in smart cities. Excerpts from an interview with Sunit Arora:

The mobile phone is 19 years old now. What has been the most significant innovation in mobile phones during this period?

There have been four, actually. The first was a hardware innovation—by changing the size of the battery, making it more compact and long-lasting, Nokia managed to take mobile phones out of the realm of being an expensive businessmen’s car accessory and made it more mainstream. The second followed in 2000, where Sharp Corporation put a camera on the mobile phone and gave it a colour display. The third was touch screens. Apple led the competition...

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