- 229 Aggregate tally for 28-party BJP-led National Democratic Alliance (NDA) for 2014 election, based on on-ground predictions by experts sought out by Outlook in all 29 states
Finally, God entered poll discourse 2014 after Pakistan, beef, the media, opinion polls, the Gujarat model, corporates, communalism, badla, scams, policy paralysis, development, empowerment had run their course. Perhaps the over year-long campaign—rolling since Narendra Modi’s third consecutive win in Gujarat—worth thousands of crores of rupees on the social, electronic and print media must not have been proving enough. The big capital-backed superhero of the BJP, the RSS already with him, drafted God too on his side just before the third phase of polling to fight the assorted paapis of the UPA and the alleged third front. (Paap or sin, and never secular words like crime or illegality, is Modi’s...