- Rs 16,347.50 cr IPL media rights deal for 2018-22
- Rs 91,000 cr STAR’s approx net worth*
- 22-23% Network share among Indian broadcasters
- 59 No. of STAR channels
*Source: Edelweiss, 2016
India’s most powerful television man describes himself as a “conservative” and “somewhat boring person”; he doesn’t like noise and crowds. Perhaps, that is why STAR India chairman-cum-CEO Uday Shankar has chosen a corner on the vast 37th floor, the highest occupied floor of the 39-storey skyscraper in Mumbai, for his personal chamber. But for all his gentle, soft-spoken air, his deals have a touch of bluster and bombast. He has turned around the STAR group of channels into one of the most profitable in the entertainment and sports business in India.
The jholawala-turned-TV honcho’s latest masterstroke is the...