23 June, 2021

Machi Climbs Qutub

Madras mamis no more, Chennai’s fash frat hit critical mass

R.A. Chandroo
Machi Climbs Qutub

Madras, Check

Viia by Vivek Karunakaran

  • What: Fashion label
  • Presence: Mumbai, Delhi, Goa, Hyderabad, Pune, Calcutta
  • Price range: Rs 7,200 onwards

Language by Bachi, Akther and Akber

  • What: Footwear destination store
  • Presence: Bangalore and across 10 Westside stores in India
  • Price range: Rs 1,500 onwards

Brass Tacks by Anaka Narayanan

  • What: Fashion label for women
  • Presence: Mumbai (from October)
  • Price range: Rs 1,000 onwards

Evoluzione by Atul and Tina Malhotra

  • What: Fashion boutique
  • Presence: Bangalore and Delhi
  • Price range: Rs 5,000...

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