21 June, 2021

Unaware Of Lutyens Media, Delhi Still Trusts Press

Centre for Media Studies' research on trustworthiness of media in Delhi throws up some surprising results

Unaware Of Lutyens Media, Delhi Still Trusts Press

In the run-up to elections, the shrill anchors, piercing jibes and ­relentless arguments of primetime television ­become even more vicious. Researchers find media discourse ­increasingly ­polarised and biased around polls. But are viewers in Delhi conscious of this polarisation and does it affect their confidence in journalists? These are some of the questions the Centre for Media Studies (CMS) Media Lab ­investigated in a survey of 500 ­people in Delhi after the assembly elections.

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Contrary to the perception that English media play a significant role in Indian politics, Hindi channels and newspapers continue to be the primary source of political news for Delhi residents. In spite of falling viewership, television (92 per cent) remains the main source of political information, followed by newspapers (51 per cent) and social media (44 per cent). However, most...

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