03 March, 2021

Imitators Can Only Go So Far

Samsung continues to imitate Apple...even the Galaxy S4 is not compellingly innovative.

Imitators Can Only Go So Far
outlookindia.com
-0001-11-30T00:00:00+05:53

Samsung is a big technology behemoth that is fully vertically integrated in hardware, giving it economies of scale and cost to build very price-competitive electronic devices. However, Samsung still lacks the talent of software innovation that Apple has and Nokia has ably demonstrated in its low-cost cellphone dominance. Samsung’s biggest asset is its vertical integration, enabling it to design its chips, manufacture them, build LCDs and its own complete mobile devices in-house, giving it a unique selling proposition of offering lower price points due to lower cost of production. However, Samsung continues to imitate Apple, even the recently launched mobile phone, Galaxy S4, is not a compellingly innovative product.

Much of Samsung’s edge comes from Google which has enabled Samsung and others to unleash competition with Apple by offering a free mobile operating system—Android. Without Android, there is no Samsung high-end mobile phone or tablets. Google benefits by staying on the new mobile platforms to dominate “search”. Samsung, obviously,...

Latest Magazine

March 08, 2021
content

other articles from the issue

articles from the previous issue

Other magazine section