19 January, 2021

‘Identifying Telemarketers Is Very Difficult At Present’

The Telecom Regulatory Authority of India chairman on whether there is hope for the future

‘Identifying Telemarketers Is Very Difficult At Present’

Tasked with providing relief to consumers harassed by unsolicited calls, the Telecom Regulatory Authority of India (TRAI) has, by its own admission, failed to do so. Is there hope for the future? Neha Bhatt speaks to TRAI chairman J.S. Sarma.

The only safeguard against unsolicited phone calls, the National Do Not Call (NDNC) registry, seems to be a failure.

We have already admitted that NDNC is a failure. There is no legislation controlling the actions of telemarketers. Many telephone subscribers did not take the initiative to get themselves registered with NDNC and a large number of subscribers do not complain to their service providers when they continue to get calls. As a result, defaulting telemarketers continue to escape the existing regulations.

Can you pinpoint the biggest, most crucial gap in the regulations that allows telemarketers to escape?

The identification of telemarketers is very difficult at present. You can sit at home and start making telemarketing calls. As of now, we...



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