Priya Naik, founder and CEO, Samhita GoodCSR, in an interview with Lola Nayar, shares changing modes of CSR engagements, with corporates tying up with NGOs, civil society and the government. Excerpts:
What is the quality of CSR on the ground after four years of it being mandatory?
Prior to the Companies Act, 2013, few companies consistently engaged in CSR. The law mobilised, through compliance, a significant amount of resources towards social causes. According to a government website, CSR spending touched Rs 95.64 billion in FY 2015, and later in FY 2016, 19,000 companies collectively spent Rs 138.28 billion on CSR in India.
Especially for larger firms, CSR is now a board-level agenda, with many approaching it strategically, aligning it with brand and business, working with stakeholders and focusing on deepening impact.
How does working with the government help in improving outcomes?
The government is the largest driver of social welfare in the country, but...