26 July, 2021

Enter The Clean Air Machine

When the smog gets into killer mode, purifier manufacturers make a killing

Photograph by Jitender Gupta
Enter The Clean Air Machine
outlookindia.com
2016-11-14T11:24:03+05:30

The post-Diwali pollution has left Delhi dealing with the worst smog it has ever experienced. As the pollution results in watering eyes and tightness in the chest, many have now taken to buying air purifiers in the hope that it would provide some guard against lung-­damaging conditions.

As pollution levels soared manifold beyond the prescribed limit, sales of devices for pur­ifying indoor air also jumped 50 per cent in the first week of November. Suvendu Mazumdar, national product manager of Spark international, one of the leading manufacturers of air purifiers in the country, says he is being flooded with inquiries about purifiers throughout the day. “The air situation in the country has deteriorated so much that I have people not only from Delhi, but other parts of the country too, inquiring about what type of purifier to buy,” he says.

The visible pollution as well as the fog has made many people prone to asthma and all­ergies rush to to buy these devices to prevent further damage. In fact, most companies producing such devices are now...

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