19 September, 2020

Cheap Alternatives

With the Net Book Agreement scrapped, there is a free-for-all price war in the book world, with booksellers offering ridiculously high discounts.

Cheap Alternatives

MANY British books will become a lot cheaper very soon in the Indian market. An agreement that controlled the prices of books for more than 100 years was shattered last month when three major publishing conglomerates— Penguin, HarperCollins and Random House— walked out of the Net Book Agreement (NBA) between publishers and retailers. This withdrawal opened the floodgates as other publishers, anxious not to lose out on the all-out price war, also ditched the agreement.

The NBA had stipulated, inter alia, that books would be sold at the published price for a minimum period of six months f rom the date of publication and individual customers would not be given any discounts over or under the table. With the N B A scrapped, there is a free -for-all price war in the book world, with book-sellers offering ridiculously high discounts ( reportedly between 70 and 80 per cent) because the resale price maintenance is no longer valid.

People can now buy two books for the earlier price of one. Books like Salman Rushdie’s The Moor’s Last...



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