29 November, 2020

    'A Sleeping Giant'

    Swedish telecom giant Ericsson has undergone a global metamorphosis from a behind-the-scenes, high-technology company to a highly-visible consumer brand that today aspires to be in the same league as Nike, Sony or McDo -nald's. The company's regional

    by Neerja Pahwa Jetley | 20 October, 1997
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